Managing Your Apps

At the heart of our build process is our patent-pending mobile content management system and data analytics engine. Instead of building separate apps, our platform allows our customers to build the app only once. Our system then translates that information to be displayed as a native iPhone® app, a native iPad® app, a native Android™ app, a native BlackBerry® app, and even an HTML 5 mobile website (we can also launch fewer versions if desired). Our system recognizes what device a user has, and then automatically serves up the optimal experience that the device can support. This is a significant time and cost savings, and allows our customers to manage all their apps and mobile sites from a single content management system.


What does this mean for you? It means:

  • A much shorter, and much less expensive development process.
  • Changing any content in your apps – like adding a geo-targeted marketing offer – is a breeze.
  • The ability to add or swap mobile games in your app.
  • 24/7 access to powerful analytics reports.
  • Being able to create interfaces to your website’s content-management system, your casino management system, your point-of-sale system, your players’ club program, and more. 
In short, it means you have access to one of the most powerful mobile-management platforms ever built. Let us show you why properties around the world rely on Bally Mobile to interact with millions of guests every day.